

DI Store. delivers excellence in brand experience.
We combine our expertise in next level design, execution, operations and digital. Our perspective to innovate is always from the eyes of the customer to create an engaging and integrated customer journey, through visual, digital, spatial and communicative expression.
We integrate our hands-on and long-term global experience into successful design and project execution. We create immersive physical and digital retail experiences, to optimize performance, consumer engagement and brand desirability.
As a subsidiary of Digital Innovation AG we leverage the capabilities of the full DI Group to the advantage of our customers where needed.


DESIGN
We design spaces & product presentations for breathtaking experiences in B2C & B2B.

EXECUTION
We execute projects
through all phases depending on customers needs.

OPERATIONS
We ensure operational excellence for sustainable performance.

DIGITAL
We leverage the power of digital tools and solutions where needed.

01
STORE CHECK & OPTIMIZATION
Customer journey review (incl. all touchpoints) to experience „status quo“ and identify optimization potentials – by store checks and/ or workshops.
Review of existing tools & processes of current defined standards to optimize efficiency, streamline and fast-track processes.
02
BRAND EXPERIENCE SPACES | B2C
Creation and refresh of brand experience spaces. Development of next level design concepts and delivering of newness at the POS – for all retail/ customer experience channels (e.g. flagships, stores, shops, POS displays, pop ups, outlets etc).
Creation of next level window design & VM concepts to ensure permanent newness & brand impact - from creative design to execution management.
03
PRODUCT EXPERIENCE SPACES | B2B
Creation of next level brand presentation and product experience at all B2B-relevant touchpoints (e.g. showroom, demo stores, fan shops, events, etc).
Delivering of next level product impact - from creative design approach to execution management.
04
CONCEPT ENGINEERING, GUIDELINES & PROCESSES
Design engineering of existing concepts/ designs – to identify cost saving potentials, create synergy effects and optimize roll-out feasibility (costs, timeline and quality).
Delivery of required guidelines and tools that allow the brand to enable the teams and to establish scalability and consistency across the organization.
05
STORE & SHOP CONSTRUCTION SERVICES
CAD layout planning support - layout planning according to the defined planning standards (e.g. preliminaries, executives, furniture drawings etc).
Support in project roll-out considering project and construction management - delivering into defined targets (e.g. budget controlling, timeline).
This is our core offering. We are always open to adapt our services to the specific needs and requirements of your clients.
We are always ready to take on new challenges and change our approach when necessary to deliver a better result for you.

We work with global brands and small & medium sized business to create unique B2B & B2C experiences.
For more information on our project references click here!










and many more ...
... possibly you?

For Retailers looking to maximize the customer experience in their physical stores
As store layouts can significantly influence customer behavior, together with our clients we deliver store designs which lead to better customer interaction with products, ultimately driving sales and engagement.
For Brands and Retailers that aim to adapt to the evolving role of the store in the digital age
We help you integrate your physical and digital presence, creating seamless experiences for customers both in-store and online.
For Retailers focused on sustainability and innovative store design
We prioritize environmental responsibility and cutting-edge design elements
For Brands looking to create an immersive representation of their brand in their retail spaces
We help you to showcase your brand's identity and story, ultimately enhancing the customer experience.
For Brands interested in organizing pop-up shops, launch events, or other temporary retail experiences
We are experts in designing dynamic, short-term retail spaces that create memorable impressions on customers.
We create immersive, engaging, and innovative retail experiences that can enhance brand's desirability and performance, both in physical and digital spaces.