The iconic FRAGRANCE LIBRARY boutique in Hamburg has been expanded to create a new, innovative shopping experience that exceeds the expectations of young, discerning customers. The goal was to develop a design that both emphasizes the brand's identity and offers a modern, dynamic ambience.
The iconic FRAGRANCE LIBRARY boutique in Hamburg has been expanded to create a new, innovative shopping experience that exceeds the expectations of young, discerning customers. The goal was to develop a design that both emphasizes the brand's identity and offers a modern, dynamic ambience.
Based on the brand identity and the customer's requirements, we developed comprehensive mood boards, sketches, and layouts. Using state-of-the-art 3D renderings, we were able to visualize various design approaches in order to define a clear, coherent concept. In close coordination with the furniture supplier, we ensured a smooth handover and implementation. Every detail—from the selection of materials to the final assembly—was carefully planned and monitored to ensure the highest quality.
The result: an innovative design that showcases exclusive fragrances in spectacular fashion. Integrated, tailor-made fixtures ensure consistency and cost efficiency. The project was completed in just three months and strengthened PARFUMS LUBNER's position as a leading brand in the premium segment.
