The iconic FRAGRANCE LIBRARY boutique in Hamburg has been extended to create a new, innovative shopping experience that exceeds the expectations of young, discerning customers. The aim was to develop a design that both emphasizes the brand's identity and offers a modern, dynamic ambience.
The iconic FRAGRANCE LIBRARY boutique in Hamburg has been extended to create a new, innovative shopping experience that exceeds the expectations of young, discerning customers. The aim was to develop a design that both emphasizes the brand's identity and offers a modern, dynamic ambience.
Based on the client's brand identity and requirements, we developed comprehensive mood boards, sketches and layouts. Using state-of-the-art 3D renderings, we were able to visualize different design approaches to define a clear, coherent concept. In close coordination with the furniture supplier, we ensured a smooth handover and implementation. Every detail - from material selection to final assembly - was carefully planned and monitored to ensure the highest quality.
The result: an innovative design that showcases exclusive fragrances in a spectacular way. Integrated, customized fixtures ensure consistency and cost efficiency. The implementation took place within just three months and strengthened PARFUMS LUBNER's position as a leading brand in the premium segment.